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The US FDA recommends assessment of abuse liability (AL) for premarket tobacco product applications (PMTAs) to determine whether a new tobacco product is appropriate for the protection of public health (APPH). To assess the AL and nicotine uptake of Vuse Alto electronic nicotine tobacco products (ENDS) which offer e-liquid pods that vary in nicotine concentration, we conducted two clinical laboratory studies. The primary objective of Study 1 was to assess measures of product abuse liability (AL) in real time during and following product use. This was achieved through timed subjective effect questionnaires, physiological measures (blood pressure and heart rate), and pharmacokinetic assessments for Golden Tobacco flavor 2.4% and 5% nicotine concentration Vuse Alto products. Study 2 evaluated PK and Overall Product Liking (OPL) of four Alto flavor variants with 1.8% and 2.4% nicotine concentrations. The studies were designed as open-label, randomized, crossover studies with 9 and 7 days of confinement for Study 1 and Study 2 respectively, were employed to assess nicotine PK, subjective effects, and physiological measures (Study 1 only) for 4 h after a 10-minute ad libitum ENDS product use. Study 1 included high (usual brand [UB] cigarettes) and low abuse liability (nicotine gum) comparators. Nicotine PK of Vuse Alto products were generally similar across the three nicotine concentrations and four flavors tested in these studies. In Study 1, nicotine PK and several subjective effects (product liking, OPL, product positive/negative effects and urge to smoke) for Vuse Alto 2.4% and 5% products were determined to be in between UB cigarettes and nicotine gum. Increases in heart rate, systolic and diastolic blood pressure were observed for both products. In Study 2, nicotine PK and the OPL for Vuse Alto four flavors at 1.8% and Golden Tobacco at 2.4% were similar and comparable to the Alto products tested in Study 1. These results indicate the AL of Vuse Alto, as assessed by nicotine PK and subjective effects measures of Vuse Alto products at three nicotine concentrations and of four flavors, is significantly lower than cigarettes, and higher than nicotine gum. ENDS products deliver nicotine in a manner that satisfies smokers' preferences while exhibiting lower AL than cigarettes. Compared to pharmaceutical smoking cessation aids, such as nicotine gum, the Vuse Alto products demonstrate nicotine PK profiles characterized by a more rapid onset and higher peak concentrations, with subjective measures such as product liking, fall between those of nicotine replacement therapy gum and combustible cigarettes. Collectively, the AL assessments indicate that Vuse Alto products may support tobacco harm reduction by providing an alternative that may help smokers migrate away from cigarette smoking.
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http://dx.doi.org/10.1038/s41598-025-06716-0 | DOI Listing |
Food Chem Toxicol
October 2025
RAI Services Company, 950 Reynolds Blvd, Winston-Salem, NC, 27105, USA.
In vitro toxicological evaluations are recommended for determination of the appropriateness for the protection of public health (APPH) of tobacco products seeking marketing authorization in USA. In this manuscript, we assessed mutagenicity, genotoxicity, and cytotoxicity by Ames, in vitro micronucleus, and neutral red assays, respectively of 13 Vuse Alto electronic nicotine delivery system (ENDS) products that differed in nicotine concentration and flavor, using established regulatory toxicological assays. Market comparator products for cigarettes and ENDS were also included in these evaluations.
View Article and Find Full Text PDFSci Rep
July 2025
RAI Services Company, 401 N Main Street, Winston-Salem, NC, 27101, USA.
The US FDA recommends assessment of abuse liability (AL) for premarket tobacco product applications (PMTAs) to determine whether a new tobacco product is appropriate for the protection of public health (APPH). To assess the AL and nicotine uptake of Vuse Alto electronic nicotine tobacco products (ENDS) which offer e-liquid pods that vary in nicotine concentration, we conducted two clinical laboratory studies. The primary objective of Study 1 was to assess measures of product abuse liability (AL) in real time during and following product use.
View Article and Find Full Text PDFJMIR Form Res
December 2024
REACH Lab, Department of Pediatrics, Division of Adolescent Medicine, Stanford University, Palo Alto, CA, United States.
Background: Electronic cigarettes (e-cigarettes) are the most used form of tobacco products among adolescents and young adults, and Vuse is one of the most popular brands of e-cigarettes among US adolescents. In October 2021, Vuse Solo became the first e-cigarette brand to receive marketing granted orders (MGOs) from the US Food and Drug Administration (FDA), authorizing its marketing and their tobacco-flavored pods. Vuse Ciro and Vuse Vibe, and their tobacco-only ("original") e-liquids, were authorized for marketing in May 2022 and Vuse Alto tobacco-flavored devices were authorized in July 2024.
View Article and Find Full Text PDFDrug Alcohol Depend
May 2024
Juul Labs, Inc, United States.
Background: Menthol-flavored electronic nicotine delivery systems (ENDS) are a focus of public health and regulatory policy considerations. The abuse liability of five menthol-flavored pod-based ENDS was compared to combustible cigarettes, and switching potential of ENDS was also evaluated.
Methods: 215 US adults who smoke cigarettes (34.
Toxics
February 2024
RAI Services Company, Winston-Salem, NC 27106, USA.
Assessment of in vitro cytotoxicity is an important component of tobacco product toxicological evaluations. However, current methods of regulatory testing involve exposing monolayer cell cultures to various preparations of aerosols from cigarettes or other emerging products such as electronic nicotine delivery systems (ENDS), which are not representative of human exposure. In the present study, a whole aerosol (WA) system was used to expose lung epithelial cultures (2D and 3D) to determine the potential of six Vuse Alto ENDS products that varied in nicotine content (1.
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